03
May 2017
A skewed view of the world
Someone said to me recently, upon discovering that I am a graphic designer, that I must look at the world in a very different way. Which got me thinking about just how I...
Blog
23
Jan 2017
Who needs a brand?
In short – every business. In my previous blog I explained how every business needs to look good in order to build the right awareness amongst the right target audience before they can...
20
Jan 2017
What is a brand?
Whilst ‘branding’ is a widely used term, it is also a wildly misunderstood one used mainly, in my experience, to mean a businesses logo. But a brand is so much more than just...